We have many SEO tools available to us that will help identify the most important keywords to rank your business for. The tools at our disposal will tell us the volume of monthly searches and their difficulty to rank for. One free tool we use is Google’s Keyword Planner which gives good keyword tips. We also use a range of paid for tools and tools we have developed in house. We also complete manual research to find the intent for those keywords.

We also complete competitor research. As professional SEO consultants we take a good look at your competitors’ sites and identify which keywords they rank for. As the best SEO consultants are specialists in search engine optimisation, we will also use a number of SEO tools to find out how much traffic they receive from these keywords.